Business Building Basics Most people when they think of business building they think of creating a product, selling the product, and hope to make enough capital to finance their next product idea. This kind of thinking is short-term, and doesn’t lend itself well to a long-term business venture. When you stop and think about a [...]
Read More Entrepreneurship, Small_Business, Startup, strategySocial Media Growth in 2012 2012 has been a phenomenal year in growth for social media companies. According to Silverpop, the author of the accompanying infographic, there are 8 social media companies who have topped 100 million users. And of those, 3 are not from North America. Additionally, Foursquare has doubled its size in the [...]
Read MoreDon’t Worry About Results Zig is gone, and there is a huge void where his voice has been. But I thought I would begin this next generation of Perceptive Insights with some of his wisdom. Don’t Worry About Results by Zig Ziglar, author of Born to Win Have you ever watched people bowl? Many of [...]
Read More Entrepreneurship, leadershipThere has been a lot of pre-presidential election discussion about the strategies to create jobs. Both presidential candidates agree that America needs to encourage businesses to hire more people. Frankly, the espoused tactics to achieve this goal are vague at best. At some points during the second debate, I was intensely offended by both candidates [...]
Read More Entrepreneurship, financing, Startup, strategyAs a a baby boomer entrepreneur, time is money. We all know that building a business requires that you need to master 4 things: Package Positioning Promote Partnership One of the best ways to do that is to partner with really smart, successful people. To that end, I’ve partnered with Bill to produce the first Make [...]
Read MoreHello world! As many of you know from reading my past blogs and attending my trainings and workshops, I’ve been an entrepreneur, small business advocate and business executive for over 30 years. In that time, I’ve had the privilege of working with some of the brightest (and not so bright) business executives. I’ve also [...]
Read MoreGreetings! Part of my educational background is the study of Latin. Yes, Latin! I know, I know it’s a “dead” language and nobody uses it. Why bother? Well, it turns out that the culture that used the language has a significant amount of knowledge and wisdom that can be applied to today. So, from time [...]
Read MoreWhat is it? Pinterest is a social network that allows “Pinners” (users) to collect and share things they find interesting. Think of Pinterest as a collection of digital photo and video albums. Users “Pin” (collect) things they find interesting into their personal “Pinboards” (albums) and that content is then sharable with other “Pinners” (Pinterest users), [...]
Read More Marketing, pinterest, social media, trendsHarvard psychologist Dan Gilbert says our beliefs about what will make us happy are often wrong — a premise he supports with intriguing research, and explains in his accessible and unexpectedly funny book, Stumbling on Happiness. The following is his presentation at the TEDConference. I find it intriguing because I’ve often wondered why more people aren’t [...]
Read More happinesshttp://www.gaebler.com/News/Small-Business-Marketing/SMBs-should-focus-on-str… Thanks, Jim Herrera Sent from my iPhone
Read More fundamentals, Marketing, opinion