I was conducting a small business marketing presentation today. During the presentation I indicated that the practitioners should be building their businesses using some form of video. I received “heavy sighs” and “rolled eyes”. One of the participants indicated that “everyone is saying we should be using video in our marketing but [...]

          The iPad 2 may be on many consumers’ wishlists, but should you buy in? Some entrepreneurs may be on the fence — perhaps deterred by the up to $829 price tag or the up-to-five-week wait. Others may think the Apple device is overhyped and not as useful as some say. But many have [...]

When it comes to the latest and greatest in marketing tools, maybe you’ve heard the term QR code bandied about as the next big thing. The initials QR stand for Quick Response, and you should think of a QR code as an easy-to-create, two-dimensional bar code that can be scanned by a smart phone to instantly and effortlessly share [...]

If you’re looking to develop or improve a successful intranet for your start-up or business, you might want to take a look at the common themes identified among the winners of this year’s Intranet Design Contest put on by the Nielsen Norman Group. Not familiar with this international competition? NNG is a Fremont, Calif.-based website usability research firm. [...]

Did you try logging onto internet calling service Skype today for an important virtual business meeting? If you did and got a message saying the service was “currently experiencing some problems with our network,” you weren’t alone. The network meltdown has affected millions of users around the world today, and (as of now) service is [...]